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Learning Partnerships Manager (Business Development)

Job Description

The successful candidate will be part of Singapore Airlines Learning Academy. He/She will play a part in increasing Singapore Airlines brand engagement with the market; grow and contribute to ancillary revenue through the provision of learning and development services by the Singapore Airlines Academy to external organisations.

Key Responsibilities:

•  Support the management team in strategic development and planning for the Academy. This would include market research; leveraging on data and trend information for swot analysis

• Prepare presentations for business proposals, reporting and updates on progress for internal and external stakeholders. 

• Identify potential customers and target segments; and establish connections to generate interest

• Identify opportunities and generate new leads through market research, surveys, channels (mailbox / webpage), referrals, learning visit requests among others

Follow-up on leads to establish connections with business prospects and deliver initial pitch of L&D services offered by the Singapore Airlines Academy

• Develop and/or enhance Marketing collaterals to support business development, including refining pitch decks, and updating of information on webpage Secure new contracts to provide learning and development services with existing and new customers.

• Discuss with client to uncover specific training needs / Perform training needs analysis, speak with internal stakeholders in the relevant Training Schools (HRD, CAB, FLT) to determine offerings that may address the client’s training needs.

• Draft and negotiate Non-Disclosure Agreements (NDA) with external organisation; coordinating with internal stakeholders in Legal, Data Protection, for inputs

• Prepare and surface proposal for provision of learning & development services for each prospect, with structured pricing and milestones for delivery; coordinating with internal stakeholders in the relevant Training Schools for inputs

• Prepare and surface Training Services Agreement (TSA) for each prospect, including negotiating terms of engagement; coordinating with internal stakeholders in Legal, Insurance, Taxation, Data Protection, for inputs Account management of existing clients

• Coordinate with subject matter experts & rostering personnel in the relevant Training Schools for courseware development and delivery

• Monitor delivery milestones to ensure client receives services as agreed and that standard of learning services are maintained

• Develop business relationships with key stakeholders in client organisation, be alert for opportunities to introduce further L&D services

• Ensure client is invoiced accurately and in a timely manner upon delivery of services

• Reporting and analysis of service quality and standards, including recommendations for growth or improvement where relevant. 

• Secretary to the Singapore Airlines Academy Steering Committee.


• Degree in any discipline

• Intermediate proficiency with MS Office

• Experience in sales/marketing and/or L&D (curriculum management and/or practice) is preferred

• Good analytical and numerical skills 

• Proven capabilities in development and delivery of business presentations

• Possess service mindset

• Critical thinking and able to think-on-feet

• Driven and adaptable

• Strong EQ and communication skills

• Attention to detail